As the new year unfolds, the marketing landscape welcomes fresh upgrades to processes, novel opportunities, and, most importantly, a chance to reassess marketing ...
reading time: 5min
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Upselling and cross-selling could increase your business's revenue by 43%. That's probably enough information to get you thinking about how to implement these strategies ...
reading time: 9min
Zum Blog
Many companies start each year convinced that they have a viable digital marketing strategy in place. But already in the course of the first months, the deficits and ...
reading time: 7min
Zum Blog
Since August 2023, Pascal Schmid has been a member of the Board of Directors of BEE Digital Growth AG. Pascal Schmid is a Swiss cloud pioneer and member of the board of ...
reading time: 4min
Zum Blog
Marketing positioning is one of the fundamental strategies that helps companies differentiate and succeed in an increasingly competitive market. In a world where ...
reading time: 18min
Zum Blog
Is your B2B operation scraping the bottom of the barrel for new leads? Stuck in a saturated market? Need to amplify your sales but don't know where to dial in your ...
reading time: 6min
Zum Blog
If you put 1 Euro into a machine and got 2 Euro back, you'd keep putting your money in that machine, right? That's the essence of why marketing and sales professionals ...
reading time: 9min
Zum Blog
Sometimes, a subject line is the only chance you get to make an impression. Over 347 billion emails are exchanged every day, competing for a spot in crowded inboxes. ...
reading time: 9min
Zum Blog
Chat GPT, where to begin? Incredible, slightly terrifying, but totally game-changing! When natural language processing (NLP) tools started becoming mainstream, I was ...
reading time: 8min
Zum Blog