Many companies start each year convinced that they have a viable digital marketing strategy in place. But already in the course of the first months, the deficits and ...
reading time: 7min
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Since August 2023, Pascal Schmid has been a member of the Board of Directors of BEE Digital Growth AG. Pascal Schmid is a Swiss cloud pioneer and member of the board of ...
reading time: 4min
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Is your B2B operation scraping the bottom of the barrel for new leads? Stuck in a saturated market? Need to amplify your sales but don't know where to dial in your ...
reading time: 6min
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If you put 1 Euro into a machine and got 2 Euro back, you'd keep putting your money in that machine, right? That's the essence of why marketing and sales professionals ...
reading time: 9min
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Sometimes, a subject line is the only chance you get to make an impression. Over 347 billion emails are exchanged every day, competing for a spot in crowded inboxes. ...
reading time: 9min
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Chat GPT, where to begin? Incredible, slightly terrifying, but totally game-changing! When natural language processing (NLP) tools started becoming mainstream, I was ...
reading time: 8min
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If you're a digital marketer, artificial intelligence (AI) is already part of your day-to-day. Many of the tools we use (CRMs, social media platforms, search engines) ...
reading time: 9min
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We've taken quantum leaps in the digital realm since 1992 — the year Switzerland's current data protection laws were established. As of September 1, 2023, Switzerland ...
reading time: 6min
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Have you ever fumbled into your pockets or shuffled through everything in your handbag trying to find your mobile phone? If so, you’re not alone. With 6.925 billion ...
reading time: 12min
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