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BEE Digital Growth Blog: English (3)

What We've Learned From the HubSpot State of AI Report

What We've Learned From the HubSpot State of AI Report

Ben Klein | 20 Jul 2023

If you're a digital marketer, artificial intelligence (AI) is already part of your day-to-day. Many of the tools we use (CRMs, social media platforms, search engines) ...

reading time: 9min

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Neues Schweizer Datenschutzgesetz und deine HubSpot-Website

New Data Protection Law in Switzerland: What you should know for your HubSpot website

Romy Fuchs | 13 Jul 2023

We've taken quantum leaps in the digital realm since 1992 — the year Switzerland's current data protection laws were established. As of September 1, 2023, Switzerland ...

reading time: 6min

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Hurry Up With Your Migration To GA4 (Google Analytics 4)

Hurry Up With Your Migration To GA4 (Google Analytics 4)

René Dallmann | 6 Jul 2023

Did Google Analytics 4 (GA4) sneak up on you? Or have you been aware of the impending changes for a while, but other priorities have kept it out of your focus lane? ...

reading time: 11min

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Cracking Your Top Accounts With Account-Based Sales

Cracking Your Top Accounts With Account-Based Sales

Pascal Bänninger | 29 Jun 2023

It's a big blue sea of potential clients out there, and it can be tempting to cast your net a little too wide. But you don't need us to tell you that, sooner or later, ...

reading time: 8min

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Generate More MQLs and SQLs for Your Sales Team with Outbound Campaigns

Generate More MQLs and SQLs for Your Sales Team with Outbound Campaigns

Ben Klein | 22 Jun 2023

In the thrilling game of business, one thing has become increasingly clear: no matter what venture you're pursuing, nurturing a solid pipeline of marketing qualified ...

reading time: 9min

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Demand Generation and Lead Generation: A Guide to Successful Customer Acquisition

Demand Generation and Lead Generation: A Guide to Successful Customer Acquisition

Pascal Bänninger | 8 Jun 2023

Demand Generation and Lead Generation are two terms that are fairly common in any marketer’s vocabulary. When executed correctly, these individual tactics should work ...

reading time: 7min

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Mobile marketing strategy: tips and trends for your business success

Mobile marketing strategy: tips and trends for your business success

Romy Fuchs | 25 May 2023

Have you ever fumbled into your pockets or shuffled through everything in your handbag trying to find your mobile phone? If so, you’re not alone. With 6.925 billion ...

reading time: 12min

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Increase Your Conversion Rate Through Personalisation

Increase Your Conversion Rate Through Personalisation

Manuela Krapf | 18 May 2023

How Tailored Marketing Campaigns Reach Your Target Audience As the competition for customers becomes fiercer, it's essential for businesses to create targeted campaigns ...

reading time: 8min

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Cookieless Future: On the Safe Side with Server-to-Server Tracking

Cookieless Future: On the Safe Side with Server-to-Server Tracking

René Dallmann | 27 Apr 2023

Are you feeling the heat of the ever-evolving digital landscape? As online businesses strive to stay ahead of the competition, the once-reliable tool in our arsenal, ...

reading time: 6min

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