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BEE Digital Growth Blog: Inbound Marketing

5 Marketing Objectives for 2024

5 Marketing Objectives for 2024

Manuela Krapf | 22 Dec 2023

As the new year unfolds, the marketing landscape welcomes fresh upgrades to processes, novel opportunities, and, most importantly, a chance to reassess marketing ...

reading time: 5min

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Development of a Digital Marketing Strategy: Must-haves for 2024

Development of a Digital Marketing Strategy | Must-haves for 2024

Ben Klein | 26 Oct 2023

Many companies start each year convinced that they have a viable digital marketing strategy in place. But already in the course of the first months, the deficits and ...

reading time: 7min

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Mobile marketing strategy: tips and trends for your business success

Mobile marketing strategy: tips and trends for your business success

Yvette Veigel | 25 May 2023

Have you ever fumbled into your pockets or shuffled through everything in your handbag trying to find your mobile phone? If so, you’re not alone. With 6.925 billion ...

reading time: 12min

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Increase Your Conversion Rate Through Personalisation

Increase Your Conversion Rate Through Personalisation

Manuela Krapf | 18 May 2023

How Tailored Marketing Campaigns Reach Your Target Audience As the competition for customers becomes fiercer, it's essential for businesses to create targeted campaigns ...

reading time: 8min

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HubSpot Marketplace: 5 Great Templates for Your CMS

HubSpot Marketplace: 5 Great Templates for Your CMS

Giuliano Campaniello | 30 Mar 2023

Without an exceptional website, does your business even exist? It’s your job to create a highly functional and customer-centric digital platform that works day and night ...

reading time: 9min

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Cookieless tracking: definition and its scope

Cookieless tracking: definition and its scope

Sascha Geilenkirchen | 9 Feb 2023

In an increasingly digital world, collecting data and tracking user behaviour has become an essential activity for many organisations. Cookies are a commonly used tool ...

reading time: 7min

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How to Use HubSpot for E-commerce

How to Use HubSpot for E-commerce

Katrin Zimmermann | 12 Jan 2023

EU consumers have embraced e-commerce — in 2021, 74% of internet users shopped online, indicating that more and more people are taking advantage of the convenience and ...

reading time: 6min

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Customisation of the lifecycle stages in HubSpot

Best Practices for Creation and Customisation of Lifecycle Stages Inside HubSpot

Philipp Schirmer | 22 Dec 2022

HubSpot’s Lifecycle Stages help everyone in your business understand how contacts and companies progress through the sales funnel. This powerful tool gives insight into ...

reading time: 7min

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How to Use Schema Markup to Improve Your Blog Posts

How to Use Schema Markup to Improve Your Blog Posts

Manuela Krapf | 8 Dec 2022

When working hard to produce and publish awesome content, you want to give it every opportunity to reach the intended audience. Visitors to your website should engage ...

reading time: 8min

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