It’s 2023, and the internet is alive with web design trends that are all about creating excellent user experiences (UX). In just five short years, it’s estimated that ...
reading time: 15min
Zum Blog
We have some bad news: your email marketing contact database unfortunately decreases over time. Your contacts' email addresses change as they move from one company to ...
reading time: 7min
Zum Blog
In an increasingly digital world, collecting data and tracking user behaviour has become an essential activity for many organisations. Cookies are a commonly used tool ...
reading time: 7min
Zum Blog
EU consumers have embraced e-commerce — in 2021, 74% of internet users shopped online, indicating that more and more people are taking advantage of the convenience and ...
reading time: 6min
Zum Blog
Customer experience (CX) starts long before the handshake on the day of the deal, the entry of credit card details on the checkout page, or even the call the customer ...
reading time: 8min
Zum Blog
HubSpot’s Lifecycle Stages help everyone in your business understand how contacts and companies progress through the sales funnel. This powerful tool gives insight into ...
reading time: 7min
Zum Blog
When working hard to produce and publish awesome content, you want to give it every opportunity to reach the intended audience. Visitors to your website should engage ...
reading time: 8min
Zum Blog
Whether you love it or hate it, outreach is an essential part of your sales cycle. Finding leads and making contact can be a little exhausting if you're doing it ...
reading time: 7min
Zum Blog
When executed correctly, your inbound marketing strategy should start generating plenty of new leads to your sales funnel. But how do you approach those leads to ensure ...
reading time: 6min
Zum Blog